After 25 years of selling, supporting, servicing, and leasing Apple products – passion is the driving force of MacRent. During spring 2020 they acquired Digital Inn, making them one of the largest retailer in Sweden of its kind. Their level of engagement is striking, which is why they asked Mustasch to help them bring this to life in their communication and throughout the customer journey. We challenged them with a new concept where they genuinely let this show, showcasing their passion for the products. And believe us when we say – these people truly live their brand, no matter if you meet them in the store, on social media, their website or webshop.
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